A good customer experience means your customers will spend more. In fact, 86% of buyers are willing to pay more for a great customer experience. … A Walker study found that at the end of 2020, customer experience will overtake price and product as the key brand...
There is no doubt that discounting is a powerful and effective tool for drawing in the crowds and increasing sales. No-one can argue with the fact that when it is done well, strategically and methodically, it enhances a brand message, leads to a higher return on...
Have you ever wondered why some people just have that gift for engaging their clients more than others? Why do we hang on every word of the charismatic and the gregarious? Often these people are super confident and have a unique charm that is very difficult to bottle,...
If you want your business to grow, you must do things differently. I have just returned from a meeting with SME’s who sell to other businesses and I am saddened. Why? This is what I was hearing. They were all passionate about their products or services and knew they...
“Speculate to accumulate” comes to mind when I talk to my clients about acquiring new clients. Of course there are ways to market your business that costs little or no money. But the fastest and most effective way is to spend money on attracting your ideal...
Content © Dylis Guyan 2016